Are you into customer experience, the study and improvement of brand-customer interactions? I am, so I track a variety of CX authorities and solution providers. I lean on their expertise, customer stories, and data for my own work, which centers on industry applications of text, sentiment, and emotion analysis technologies.
Conferences are a great source of industry insight, noting that you can’t attend them all. You wouldn’t be welcome at some — maybe you work for a solution provider’s competitor? — but you can still mine the speaker lists and view the presentations (post conference, or go back to previous years’ sites) for competitive positioning purposes. Myself, I additionally keep tabs on industry events because I run one of my own, the Sentiment Analysis Symposium (tagline: Emotion—Influence—Activation), this year June 27-28 in New York. But I don’t compete with industry and I’m happy to share my list. So here’s what I’ve recorded, covering CX and related areas, ordered by date and selectively annotated…
CXalooza: Your 2017 Customer Experience Conference Directory
- The Quirk’s Event, February 28-March 1, Orange County — a marketing research industry forum
- Qualtrics Insight Summit 2017, February 28-March 3, Salt Lake City — customer experience unicorn #1
- SAP Customer Engagement & Commerce, March 6-8, Orlando
- InMoment Customer Experience Elevated 2017, March 7-10, Salt Lake City
- Bazaarvoice Summit 2017, March 8-9, Austin
- MRS Impact 2017, March 14-15, London — from the UK’s Market Research Society
- Adobe Summit | The Digital Marketing Conference, March 19-23, Las Vegas
- ARF Annual Conference: Re!Think 2017, March 20-21, New York — the Advertising Research Foundation’s premier event
- IBM Amplify 2017, March 20-22, Las Vegas
- The Quirk’s Event, March 21-22, Brooklyn — a marketing research industry forum, east-coast version
- Next Generation Customer Experience (NGCX), March 27-29, Carlsbad, California
- LOMA 2017 Customer Experience Conference, March 29-31, Las Vegas — insurance and financial services focus
- SAS Global Forum, April 2-5, Orlando — the international analytics leader
- Connect 2017: The ForeSee Summit, April 4-6, Phoenix
- MaritzCX CXFusion, April 10-12, Las Vegas
- CX Excellence World, April 18-20, London
- Medallia Experience 17, April 18-21, Las Vegas — customer experience unicorn #2
- Clarabridge Customer Connections (C3), May 1-3, Miami Beach — customer experience powered by text analytics
- Brandwatch Now You Know, May 8-9, Denver — a focus on the social web
- Gartner Digital Marketing Conference, May 10-12, San Diego
- CXPA Insight Exchange, May 16-17, Phoenix — open to Customer Experience Professional Association members
- Verint Engage 2017, May 22-25, Orlando
- Lithium Networking Conference (LiNC’17), May 31-June 2
- Big Boulder, June 1-2, Boulder — a focus on social data
- Genesys G-Force, May 22-25, Indianapolis and June 7-8, Brussels
- NICE Interactions 2017, June 6, London
- The Market Insight Forum UK, June 7, London
- IIeX North America, June 12-14, Atlanta — the Insight Innovation Exchange
- Forrester CXNY 2017, June 20-21, New York
- Sentiment Analysis Symposium, June 27-28, New York
- Walker B-to-B Customer Experience Summit, September 26-28, San Antonio
- Salesforce Dreamforce ’17, November 6-9, San Francisco
Missing in Action
I did my best, but I’m sure I missed events that belong on the list. What I looked for but didn’t find: Anything from ClickFox, Convergys, LivePerson, PeopleMetrics, Questback, Rant & Rave (whose 2016 Customer Experience Raveolution was late in the year, in November), or ResponseTek, in 2017. No date is published for CMSWire’s DX Summit 2017. Otherwise, if I missed your event (and it fits!), send me a note and I’ll add it.
Happy trails!
You forgot the Experience & Loyalty Forum http://www.experienceloyaltyforum.com taking place May 11-12 in New Orleans
It would be great if you could add another event :
The event is Digital Advice Live! and will be held on the 21st September 2017 in London.
You can check it out here: http://live.digital-advice.org/
The event is focused on the topic of guided selling and tackling need-based personalization and is organised for international retailers, brands and service providers.